How iPhone will hit rivals

Mail to friend "You don't need an analyst to tell you that a low subsidised price for the most-anticipated gadget ever is going to move huge amounts of iPhones in the finite number of channels through which they'll sell," said Yankee Group analyst John Jackson. "It will hurt the Koreans in key high-end segments." Rivals Motorola and Sony Ericsson are also expected to face a tough time against the next-generation iPhone which melds a phone, iPod media player and web browser, and offers faster Internet access on advanced wireless networks. It will sell for as low as $199 when it goes on sale from July 11, half the price of the original model, thanks to heavy operator subsidies. "Now is the time for Korean makers to trim the fat from cell phone prices -- how can their $700-$800 phones compete with the iPhone?" asked Daiwa Securities analyst Jae Lee.